Design Process Outline
Step 2:
Digging Deep
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Explore your client's brand, industry, and competitors.
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Gather inspiration and relevant references.
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Get to know the demographics, preferences, and behaviors of the target audience.
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Spot visual trends and cultural cues that resonate with the audience.
Step 3:
Ideation Explosion
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Ignite a brainstorming session to spark creative ideas.
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Sketch initial concepts and explore multiple design directions.
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Build mood boards to capture the desired vibe and style.
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Bring approved concepts to life using design software.
Step 4:
Feedback Frenzy
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Discuss strengths, weaknesses, and potential improvements.
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Tweak designs based on feedback and additional insights.
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Iterate to enhance details and perfect the elements.
Step 5:
Polishing the Gem
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Choose the strongest concept and refine it into a polished design.
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Focus on typography, color schemes, imagery, and layout.
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Keep it consistent with the brand guidelines.
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Create mockups to see the design in real-world contexts (posters, brochures, websites).
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Test the design across different devices and formats.
Step 6:
Production Prep
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Ensure all design files are ready for print or optimized for digital use.
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Create various file formats as needed (SVG, PDF, PNG, JPG).
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Collaborate with printers or developers to ensure flawless production.
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Address any technical specifications.
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Lifetime Support for Design Files